As a customized product, Custom T-shirt style and fabric are the determinants of our initial purchase. This is also the remaining advantage of offline experiential consumption, and it is also the biggest influencing factor for repurchase consumption. After the first customization, most consumers completely lose interest in it, and the disclaimer of the customized website is the root cause for the majority of artistic youth to vote with their feet. Who can blame this? Blame me for not knowing you earlier.
Tailored T-shirts are available in a round-neck V-neck, a slim fit, and a drop-shoulder 7/5/3 length. The fabric can be 160-170-180-190-200-210-220-230-240 or even 400 grams, and the material is also natural hemp cotton. and functional chemical fibers.
In terms of T-shirt Screen Printing colors, there are all kinds of radiant white and colorful black. The most demanding ones will look at the Pantone color numbers, and the least demanding ones also want rainbow colors. Calculate the stock of each size, and you can take a closer look. What kind of supplier can meet the multiples of the above mathematical formulas?
From my in-depth research, I learned that blank custom T-shirts are mostly 180g-220g with 21 pieces and 26 pieces of round neck loose version T shirt Printing cotton. The main reason is that the process has a wide range of applicability and the manufacturer has a large inventory, which is suitable for group customization. The other levels are closely related to the producer. In the sub-sector, the individual consumer groups are mostly cotton, low-weight, slim and comfortable models. The trendy brands are mainly loose shoulders. Limited by the customization cycle (most of 7 working days), the regular T-shirts are still available. Mostly in black and white.
Consumers touch the pattern and material to basically determine the price and life cycle of the dress, which is also one of the factors for the extremely low repurchase rate of customized products.
Comfort is the most straightforward feeling. The single-piece printing process of customized T-shirts is difficult to compare with mass production in terms of quality. The plate-making cost of the screen process is far greater than the cost of single-piece printing, and the thick feeling of various heat presses makes consumers. However, the only digital direct injection process that can shorten the difference between the two is limited by equipment and ink. The fourth part will discuss in detail.